In the UK, 30% of the population suffer from gastro problems ranging from simple bloating and discomfort to Irritable Bowel Syndrome (IBS). Many people find their lifestyle is severely limited by this chronic and debilitating condition – IBS affects 10-15% of people in Europe and includes symptoms such as bloating, gas, abdominal pain, constipation and uncontrolled diarrhoea.

Alflorex, a daily food supplement developed by Alimentary Health Ltd, is now available in the UK for the first time and is the only product in Europe which contains the unique PrecisionBiotic 35624™ culture, part of the B. infantis strain family, which has been specifically selected to work where it is needed in the human gut. Backed by over 15 years of clinical research, with the findings appearing in over 50 scientific journals, the unique 35624™culture is the number one gastroenterologist recommended strain in the U.S.

Commenting on Alflorex, Professor Fergus Shanahan, a world-leading clinical gastroenterologist, said, “This is one of the few products available in the UK that has the scientific clout behind it because it has been tested in high quality clinical studies. Research shows us that not all probiotic cultures are the same, and that we can select the most appropriate culture for the particular problem Alflorex is unique because it is an elite and natural precision strain which addresses specific issues, rather than simply relying on the generalised effect of conventional probiotics.”

Alflorex contains an elite and natural ‘smart targeting’ PrecisionBiotic strain which delivers benefit exactly where it’s needed and has been specially selected for a particular task.

“While everyone’s gut microbiota is different, research has shown that many digestive complaints, including IBS, can be linked to a bacterial imbalance in the gut. Maintaining and enhancing gut microbiota is important, not only to digestive health, but can also have beneficial effects on general health. Good eating practices, a healthy lifestyle and the inclusion of a daily PrecisionBiotic in your diet will ensure that the gut remains healthy and thriving, giving people the freedom to enjoy their lives,” said Dr. Eileen Murphy, Research Director at Alimentary Health.

Alflorex is very convenient and easy to take with or without food. It is gluten free and no refrigeration is required. Available online at or through independent pharmacies nationwide.