Your Health & Lifestyle Wellbeing Magazine

The Pished Fish Champions 3-strong Christmas Selection Box

The Pished Fish is all about keeping things fresh whilst gently stoking thoughts of elation and unbridled euphoria when it comes to all things smoked salmon. With our ‘Christmasy’ thinking caps on (at a stylish jaunty angle), we decided that Oct 4th 2021 was the moment to launch a ‘three hero’ Christmas Collection box, jam-packed with booze-infused ‘salmony’ joy.

Each meticulously packaged Christmas Collection box contains 1 x 200g festive favourite The Sozzled Santa (brandy, clementine zest, demerara sugar, salt, nutmeg & oak smoke), 1 x 200g of Erik The Red (Aquavit, beetroot, star anise, juniper & apple & alder smoke) and 1 x 200g Classic (whisky, maple syrup & oak smoke).

As ever, we only use sushi-grade, Scottish-farmed salmon that is filleted and slow-cured with our own unique blend of Dead Sea salt and demerara sugar, before being sliced sashimi-style to maximize flavour and aroma retention.

According to The Pished Fish founder, James Eagle, ‘Whilst many applaud my team for their unrivalled ability to pair the noble salmon with an array of meticulously matched spirits and botanicals, it’s our purpose-built/rural-based smokehouse and an unflinching commitment to slow-curing (ensures a meatier texture) and gentle smoking (ensures we don’t overpower the fish) which enables us to avoid all the slimy/greasy textured salmon pitfalls that affects so many others.

It’s finally worth noting that our stylishly under-stated yet generously-proportioned giftbox (made from recycled cardboard) comes in at about 56cm x 19cm, roughly the same size as a side of salmon, which means it can’t easily be tucked away at the back of the chiller, although it can fit rather snugly within the bottle section of most family-sized fridges.

We hope you enjoy our 3-strong selection of deliciously distinct flavoured salmon because we believe that flamboyantly flavoured, booze-infused salmon is the perfect start to any festive break.

Thepishedfish.com

Our star-turn The Christmas Collection retails at £44.99

Currently Available Online Thepishedfish.com

Author

  • Ian Hills

    Ian Hills is an experienced food marketer and writer, a vocal champion for ‘amazing brands of tomorrow.’ The bigger Pilchard vision is to change the nation’s food & drink landscape for the better helping emerging ‘real food’ brands step out of the shadows and enjoy some positive attention they so richly deserve. Too many mediocre mainstream brands are living off past glories and historical low bars. Today’s consumer deserves so much more in terms of intriguing flavours, nutritional gravitas and sustainable, planet-friendly thinking.