The Health Lottery Launches Paying It Forward Initiative to Further Support Communities Amid Cost-of-Living Crisis

Thanks to players of The Health Lottery, over £130 million has already been raised for vital causes. These funds are distributed through grants to almost 4000 grassroots projects and charities, which work tirelessly to support the health and wellbeing of individuals in some of the country’s most disadvantaged communities across Great Britain, with more than 761,000 people living healthier lives as a result.

The Health Lottery, leading generator of funding for charitable health and wellbeing projects announces the launch of its new ‘paying it forward’ initiative and is doubling down on its commitment to enhancing support for good causes during the ongoing cost of living crisis.

In a recent poll conducted by The Health Lottery, nearly 1500 votes were cast, revealing the public’s strong desire to support causes related to physical and mental health. With 56.1% of respondents expressing their preference for this crucial area, The Health Lottery aims to channel additional resources accordingly. Food bank provision, literacy support and oral health also featured strongly.

“We are immensely proud of the impact we’ve been able to make creating a vital source of income for community health and wellbeing projects,” said Mark Nash, Marketing Director of The Health Lottery. “But we recognise there is still much more to be done, especially in light of the challenges faced by communities across Great Britain.”

From tackling loneliness and building communities to supporting disability and promoting mental health, the projects funded through The Health Lottery have touched the lives of countless individuals. Among the beneficiaries are notable organisations like Finding Your Feet in Paisley, We are Music in Essex, Pendower Project in Newcastle which provides a food bank and activities for local women, Birmingham-based StereoHype Social which helps adults with mental health challenges, Give a Dog a Bone in Alloa is an animal-based charity aimed at tackling loneliness, Plymouth Youth Sailing, and Maia Banks’s Honeycomb Toy Library initiative in Cardiff.

“Our commitment to paying it forward extends beyond mere financial support,” Nash added. “We are dedicated to amplifying the impact of these remarkable charities and projects, ensuring they continue to make a meaningful difference in the lives of those they serve.”

As The Health Lottery embarks on this new chapter of paying it forward, it invites players and supporters alike to join in its mission of fostering healthier, happier communities across Great Britain.

For more information on The Health Lottery and its initiatives, please visit https://www.healthlottery.co.uk/good-causes/.

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