Introducing new British brand ART KATSURA – unique, luxurious, consciously-created clothes for those that love colour.
Each original fabric design is created by artist Rachel Branson and inspired by nature, using elements taken from an original canvas or hand drawn illustration.
Taking the inspiration from the Japanese tree, the Katsura, coupled with a love of Japanese philosophy, culture and history, the brand reflects a journey of discovery and a love of art in nature.
Collections are made to order, with fabric printed using original designs, available in size XS to 3XL (some up to 7XL). Every fabric used is original and created exclusively for the brand, printing on a number of fabrics – from recycled swimwear materials, to cotton, modal, silk and chiffon.
Rachel, who has a background in fashion knitwear, said: “I have loved nature for as long as I can remember. The mountains, trees, ocean and wildlife have all inspired my designs. Each design is created as a canvas or illustration, then using the design we create digitally-printed fabrics for limited edition ranges.
I love creating simple shapes using small amounts of fabric which are printed on demand. This is important as it helps to reduce fabric production and waste. Many of our items can be worn in several different ways, giving the garment a longer life.
Many of the brand’s collections are divided into the seasons, each one using colour combinations inspired by the House of Colour palettes.
With the environment in mind, fabrics are digitally-printed using water-based inks. This means no chemicals or solvents are used. Using a heat fixing process also avoids steaming, which can lead to excess or contaminated water returning into the waste system.
Key pieces from the 2022 collection can be seen at Pure London 17 – 19 June 2022 Stand Hall 1 DWW14:
