Your Health & Lifestyle Wellbeing Magazine

Borna Foods Launches Its Trail Mix

July 2022 sees Borna Foods extend its healthier snacking footprint with the eagerly anticipated arrival of pocket-sized pouches (40g) of award-winning Trail Mixes in 100% recyclable pouches PLUS Borna Food Trail Mix Arrives at WH Smiths July 2022 

The current craving for unprocessed, moreish snacking offering a heady blend of energizing carbohydrates (dried fruit) and healthy fats (nuts) was always going to find favour within today’s increasingly health-conscious snacking fixture.

The growing move away from overtly sugary and processed propositions has left the door ajar for all-natural, vegan-friendly propositions to find their voice and stake a claim within the discerning snacking bays and intuitive grab-and-go impulse fixtures of major footfall retailers including Boots, WH Smiths, Holland & Barrett and TK Max. 

Borna Foods with its hard-earned global reputation for best-in-class dried fruit and nut procurement meant it was better placed that most to rekindle a long overdue renaissance in this timeless back-to-basics snacking classic.  It was back in the early 1960s when trail mixes first forged their reputation as the healthier living go-to treat of at-one-with-nature outdoorsy types (hikers, sailors, surfers campers & countless weekend sports adrenalin junkies).

Today a wider appreciation and craving for well-rounded diets, good gut health, super-charged immune systems and improved mental wellbeing means that Trail Mix’s appeal now extends to industrious commuters and health-conscious families looking to fuel their frenetic lifestyles whilst gratifying their taste buds.

Borna Trail Mixes Comes in 2 enticing flavours and pouch formats: ‘sharing (125g)’ and ‘me-time’ (40g) 

Borna Blue: Blueberries, Cashews, Banana Disks and Toasted Coconut Shavings

Borna Red: Sour Cherries, Almonds, Jumbo Flame Raisins & Single Origin Tanzanian Chocolate Chunks 

Bornafoods.com

Author

  • Ian Hills

    Ian Hills is an experienced food marketer and writer, a vocal champion for ‘amazing brands of tomorrow.’ The bigger Pilchard vision is to change the nation’s food & drink landscape for the better helping emerging ‘real food’ brands step out of the shadows and enjoy some positive attention they so richly deserve. Too many mediocre mainstream brands are living off past glories and historical low bars. Today’s consumer deserves so much more in terms of intriguing flavours, nutritional gravitas and sustainable, planet-friendly thinking.