If you’re looking for the most delicious way to feed your body and mind with better nutrition, there’s never been a better time to discover INDI. Offering a smart but simple range of plant-powered snacks and supplements, INDI blends science-backed nutrition with whole-food ingredients to deliver products that help fill our most common nutrition gaps and support daily health.
Providing the foundations to a good day of nutrition and a super easy way to boost your plant diversity, the INDI range is designed to specifically support brain and gut health. Utilising the power of plants to improve how you feel and function everyday, it offers a trio of tasty products that are 100% natural, with no added sugar, synthetic flavours or sweeteners, with each widely recommended by nutritionists.
INDI Gut Bar
The newest addition to the INDI range, the Gut Bar is packed with 7.8g of gut-boosting fibre and 20 nutrient-dense superfoods for plant diversity, helping to satisfy hunger, improve digestion and fuel your day with slow-release energy. Delivering a triple-threat of deliciousness, this nutty, chewy and fruity, raw superfood snack features three types of berries and is perfectly balanced and not too
sweet. The satisfying chewy, nutty texture comes from its date and almond butter base, with the occasional crunch from Brazil nuts, puffed quinoa and flax seeds.
Gut Bar also contains just 4.1g of natural sugar (65% less compared with 40 market-leading comparable ‘health’ bars). Plus, it delivers 94% of your daily Vitamin D requirement. Enjoy as a nutritious snack, a quick on-the-go breakfast, or for a pre-workout boost. You can also chop a bar up and use it as a yoghurt or smoothie bowl topper.
INDI Daily Gut Powder
This delicious berry flavour whole food and fibre-rich plant powder boosts your dietary diversity and sets your body up for the day, filling common nutrition gaps with 15 of the world’s most nutrient-dense plants. It’s a smart alternative to a daily multivitamin delivering prebiotic fibre (from 12 plant sources), probiotics, B Vitamins, Vitamin D and Vitamin C – in a form your body can recognise, absorb and use. Not only does it improve gut health, digestion and energy levels, but it also supports hormone regulation and immunity, regulates mood and strengthens skin, hair and nails. Mix with water or your favourite plant-based milk (we love almond milk), or stir into a smoothie, yoghurt or breakfast bowl.
INDI Mind
INDI’s delicious cocoa-berry flavour plant powder supports focus and mental energy, while helping to banish brain fog and tackle fatigue. It works in just 10 minutes with benefits lasting up to four hours. The 100% natural, science-backed blend includes powerful nootropics (including an evidence-backed dose of Lion’s Mane Mushroom), protective polyphenols, oxygen-boosting vasodilators, balancing adaptogens and stimulating guarana.
A superfood alternative to coffee, it’s the perfect natural lift, without the jitters. Plus, it won’t disturb your sleep. Enjoy whenever you need a pick-me-up: it’s the perfect productivity elixir, antidote to mid-afternoon energy slumps or pre-workout drive to get your body and mind in gear. INDI was launched to market in 2020 by husband and wife co-founders Chris and Helen to offer tasty and super convenient plant-based snacks and supplements that focus on supporting real-life health needs in a simple and effective way.
Helen Snook, Co-Founder explains, “At INDI we’re on a mission to bring better health to more people through the power of plants. Even when we have the best intentions, our busy lifestyles can mean a varied, plant-rich diet isn’t always possible. Through INDI we want to help people take their dietary diversity to the next level with whole food, convenient and tasty solutions to improve how you feel and function every day.
We believe nature’s power is the best medicine, so we’ve sourced the most nutrient-rich plants from around the world: ingredients often seen in indigenous diets, but much less likely to be found on your local supermarket shelf. Importantly, these plants are delivered in meaningful doses and in a form your body can recognise, absorb and use.
We focus on the essentials, filling people’s common nutrition gaps with what your body really needs. For example, with 96% of us not reaching our daily fibre intake, ensuring our Gut Bar and Daily Gut products have a beneficial amount of fibre has been a key focus. Plus, with transparency at the heart of everything we do, we are proud that the coloured stripe design on our packaging illustrates exactly how much of every functional ingredient each product includes. ”
Dr Linda Patel PHD, INDI’s Chief Nutritionist, adds, “What sets INDI apart is its unwavering commitment to quality, transparency, and meaningful impact. INDI provides a simple, yet comprehensive toolkit designed to enhance nutrition for the body and mind. It’s more than just
supplementation; it’s a smarter, more intentional way to support overall well-being.”
Find out more about INDI
Follow the journey @indisupplements
For more information, images and samples please contact:
[email protected] / 07932 635 625
[email protected] / 07989 431 242
About INDI
- INDI offers a smart but simple range of plant-powered snacks and supplements that fill our most common nutrition gaps and enhance our daily nutrition
- Focusing on brain and gut health support, the range includes 2 powder supplements (Daily Gut and Mind) and a functional snack bar (Gut Bar). Positioned as your complete toolkit to power a healthier life, each features scientifically-backed ingredients and is 100% plant-powered and all-natural with no added sugar, synthetic flavours or sweeteners
- The brand was launched to market by husband and wife team Chris and Helen back in 2020. Having turned to supplements to support their own busy lifestyles, they tried and failed to navigate an industry full of misinformation, synthetic products and lengthy ingredient listings
- Believing that there must be a better way, and with the help of leading nutritionists, they set out on a mission to create a fully transparent supplement and snack brand that could bring better health to more people through the power of plants
- Now six years into the journey, they are proud to be stocked in leading retailers including Ocado, Whole Foods and Fenwick’s, with sales growing 199% year on year (Q1 2025 v Q1 2026) and 85% of Gut Bar purchasers are online repeat customers
- This July they will become the first supplement brand to hit the shelves at Fortnum & Mason, after being named as a winner in the retailer’s Fortnum & Makers competition, a search for Britain’s brightest food and drink talent
- Prior to co-founding INDI, Helen worked in marketing at fast-growing brands including Jo Malone, Soho House and Liz Earle Beauty Co, whilst Chris was at the fast paced startup Simba Sleep
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Our Editorial Team are writers and experts in their field. Their views and opinions may not always be the views of Wellbeing Magazine. If you are under the direction of medical supervision please speak to your doctor or therapist before following the advice and recommendations in these articles.
