If you’ve ever assumed your scalp is “fine” simply because your hair looks healthy, you’re not alone — but the reality may tell a different story.

According to new research from Polytar, 54% of Brits believe their hair is healthy, and an even higher 88% feel confident they’re cleaning their scalp properly. Yet, surprisingly, 75% have experienced a scalp condition such as itchiness, psoriasis, or eczema.

This growing disconnect between perception and reality is exactly why we decided to test Polytar Medicated Scalp Shampoo — particularly for those struggling with eczema and persistent itchiness.

Our Review: A Real Solution for Itchy, Sensitive Scalps?

We tested Polytar Medicated Scalp Shampoo on a scalp prone to eczema flare-ups and ongoing irritation, and the results were notably positive.

From the first few uses, there was a visible reduction in itching and flaking, and over time, the scalp felt calmer, cleaner, and less reactive. Unlike many cosmetic shampoos that simply mask flakes, this formula works at a deeper level — targeting the root cause of irritation.

What stood out:

  • Immediate soothing effect on itchy, inflamed areas
  • Noticeable reduction in visible flakes
  • Scalp felt balanced rather than stripped
  • Particularly effective during eczema flare-ups

While the scent — typical of coal tar formulations — may not appeal to everyone, the results far outweigh this minor drawback, especially for those dealing with chronic scalp discomfort.

What Makes Polytar Different?

Polytar isn’t a new trend-led product. It’s a clinically trusted solution that has been recommended by professionals for over 60 years.

Key ingredient:

  • 4% Coal Tar Solution – known for its ability to:
    • Exfoliate dead skin cells
    • Reduce inflammation
    • Slow down excessive skin cell production
    • Relieve itching and irritation

By treating the scalp directly, it helps to restore long-term scalp health, rather than offering a temporary fix.

Why Scalp Health Matters More Than You Think

As trichologist Amy Hunt explains:

Many people assume their scalp is healthy because their symptoms — like mild flaking or irritation — have become “normal” over time.

In reality, ongoing low-level scalp issues are incredibly common and often overlooked.

A healthy scalp is essential for:

  • Strong, consistent hair growth
  • Overall hair quality and shine
  • Long-term comfort and confidence

Amy highlights three key principles for better scalp health:

  • Tailor your washing routine to your individual needs
  • Use targeted treatments when required
  • Stay consistent with your routine

Medicated shampoos like Polytar can play a crucial role in rebalancing the scalp — particularly for inflammatory conditions.

The Scalp Health Calculator: A Wake-Up Call for Many

To help people better understand their scalp health, Polytar has launched an innovative Scalp Health Calculator.

By answering just 13 questions, users receive:

  • A scalp score out of 100
  • Personalised insights
  • Practical recommendations for improvement

One user, Ross, who experiences psoriasis, shared that the tool helped him identify unexpected triggers such as hard water and sweat from exercise — factors he hadn’t previously considered.

This kind of awareness is key, especially when many scalp issues are influenced by:

  • Environment
  • Lifestyle
  • Product choices
  • Stress levels

Who Is Polytar Best For?

Based on our testing, this shampoo is particularly well-suited for:

  • Eczema-prone scalps
  • Persistent itching or irritation
  • Psoriasis and dandruff
  • Those who feel their scalp is “never quite right”

It may not be necessary for those with completely balanced, symptom-free scalps, but for anyone experiencing recurring issues, it offers a targeted, affordable solution.

Where to Buy

Polytar Medicated Scalp Shampoo is available from £11.99 via:

  • Boots
  • Amazon
  • Superdrug
  • Official website: polytar.co.uk

You can also check your scalp health score here:
https://polytar.co.uk/pages/quiz

Final Verdict: Worth It?

If you’re dealing with eczema, itchiness, or stubborn scalp conditions, Polytar Medicated Scalp Shampoo is a proven, no-nonsense treatment that delivers real results.

In a market saturated with cosmetic promises, this is a product that focuses on genuine scalp health — and it shows.

Wellbeing Magazine Rating: 4.5/5
A highly effective solution for restoring comfort, balance, and confidence in your scalp health.