Made for Drink Teams Up With Baron Bigod

To Put A Gastronomic Spin On The Humble Cheese & Onion Crisp

A Brie of fresh air in a world of samey Cheese & Onion Themed Crisps

When Made for Drink were tasked by English Heritage to put their unique gastronomic spin on the time-honoured cheese & onion crisp, a light-to-bite stalwart of our island’s unrivalled fine crisp traditions, it was immediately clear that Dan and his team would be ripping up the rulebook to provide Cheese & Onion with the culinary reboot it so richly deserved.

Baron Bigod was quickly identified as the all-important fine cheese compatriot, a treasured food union that brought one of rural Suffolk’s most treasured foodie heroes into Made for Drink’s Thursday night fine snacking orbit.  Baron Bigod is a proud squidgy cheese in the Brie-de-Meaux style, a small batch artisanal offering that uses only the freshest morning milk from its highly prized Montbeliarde herd, because ‘early hours’ milk is the perfect temperature for fine cheese production.

According to Made for Drink founder, Dan Featherstone, ‘Baron Bigod has become a regular Thursday night companion on the Featherstone cheeseboard, a newfound favourite among friends & family.  Everyone in our fine snacking huddle adores this cheese’s deliciously distinct nutty rind and the fresh buttery yet earthy texture that comes complete with a discreet citrusy twang.  When English Heritage challenged me to produce a cheese & onion crisp that celebrated England’s finest cheese wisdom, I knew precisely who to talk to!’

This perfect marriage of like-minded food heroes means that Made for Drink is aligned with a fine cheese luminary who will not only help Made for Drink press forwards within the Ontrade, indie wholesalers and discerning food halls ambitions but also grow their profile within the UK’s flourishing fine deli and cheese hall estates; establishments that once-upon-a-time might have been a tad sniffy about the rethinking of the ultimate cheese & onion treat.

‘When Dan from Made for Drinks got in touch with us, we were so pleased that they wanted to use our cheese to make crisps. We then got a sample back from Dan, which was the powder flavouring, before it was added to crisps – we were blown away! From that moment on we were all totally sold on the idea and can’t wait for you all to try them. They are a savoury, gourmet delight that combines the creamy and indulgent flavors of the cheese with the crispy, flavourful notes of caramelized onion, resulting in a rich and irresistibly fragrant treat.’ Iona – Sales Manager at Fen Farm Dairy

From an English Heritage perspective, this latest addition to their fine snacking stable hits all the right notes, adding an unmistakably gourmet twist to a ‘nation favourite’ whilst shining a light on yet another of our island’s inspiring small food producers. 

Baron Bigod Cheese & Onion is available from June 23 Available in 150g (£2.75) & 40g bags (£1.35) 

Made for Drink’s stylish selection of English Heritage crisps are stocked in Booths, Fortnum & Mason, Ocado and Waitrose